Small Business Marketing Tip 19 of 56 How We Get Your Prospects Email Address Every Time

Posted by Dr. Karl Ruegg on 2018-04-19

New Live Streaming Event: Small Business Marketing Tip “How We Get Your Prospects Email Address Every Time” by Dr. Karl Ruegg – Small Business Growth Expert – Published Author

Originally posted 2018-01-23 13:58:01.

How do you start and setup your own business?

Posted by Dr. Karl Ruegg on 2018-04-18

Starting your own business – sounds so romantic, doesn’t it? Well it is and it isn’t. In this article we’ll take a look at the steps you need to take when starting and setting up your own business.

First things first. You need to be really, really sure that you want to start the business in the first place and that you’re doing it for the right reasons. Starting a business is tough and not everyone is cut out for it. Check out this article that will give you the third degree before taking this grand dream any further.

Still with me? Good stuff. Now that you’re confident starting a business is the right move for you the next step is to do some planning. A great quote comes to mind attributed to Dwight Eisenhower:

I have always found that plans are useless, but planning is indispensable.

This is definitely something that we agree with here at Generate. It’s the process, not necessarily the result, of planning that is so valuable especially when you’re in the early days of your new business. You can read all about writing business plans in our eBook here. If you prefer to start lean and want a quick and easy business plan, you could do worse than our one-page template which you can grab here and there are instructions on how to complete it here.

Now that you’ve got your plans all sorted out it’s time to take action and get things set up! What follows is an overview of the steps you’ll need to take to set everything up. This is aimed at those starting a company, but if you’re heading down the sole trader route it’s mostly the same, you’ll just skip step 3.

  1. Open a company bank account. Best bet is to get two – one for transactions and one for savings. It’s a wise move to move a small amount of every invoice deposited into your account (say 30%) into the savings account so that when it comes time to pay the BAS or tax, you’ve got some money ready to go. Try and get low fees and avoid credit cards where possible.
  2. Create your invoice template in the software. This is quite straightforward and you’ll find instructions in your chosen software.

With all of this done you should be off to the races! It’s time to start marketing your new business, crafting your business processes, hiring staff, delivering product to clients and learning to live without any spare time for the forseeable future!

If you want more information on starting your own business you can grab our eBook here, but if you want to talk to a real person about your plans why not drop us a line? We work with businesses at all stages of their life and we love helping entrepreneurs realise their business dreams.

Source

https://blog.generate.com.au/how-do-you-start-and-setup-your-own-business

Quickstart Program Step #7 Sales Letter by Dr. Karl Ruegg

Posted by Dr. Karl Ruegg on

Welcome to our e-learning marketing system mini video series the purpose of this short video presentation is to show you a specific section on our site that you can use right now to generate more leads attract more clients and make more money for your business this mini video series has been carefully created to guide you to the content that can impact your business right now and our goal is to put some dollars in your pocket the only thing that will prevent this from happening is you we have everything on our e-learning site you will ever need to build the business of your dreams however if you don’t apply the information we have here for you naturally you will never see any results please remember that these videos will only cover a mere fraction of the money generating strategies and tactics tools and resources we have available for you in this program while these videos will indeed make you a lot of money right now that revenue will pale in comparison to what we can help you make when we work together moving forward and please keep in mind that these many videos are going out to a wide diverse group so I will need to select various businesses to use as examples throughout this series however all of the strategies and tactics we will show you are applicable to every business on the planet so let’s cover our seventh marketing strategy in this series up to this point we’ve helped you to create your own million-dollar message using a 10 second and 30 second elevator pitch we then helped to redesign your business cards so when prospects here you’re compelling elevator pitch and ask you for your business card that card will continue moving them along in your sales process we then unveil to you all the tools templates and resources you have at your command that will now enable you to create competition crushing marketing we showed you the ad library where we have ready to go ads and marketing collateral for individual businesses these ads can be used as is or they can act as guides to help you revise them to fit your specific business we also gave you access to our ad template and headline bank so you could create your own marketing and advertising from scratch the ad template makes creating your own marketing is easy as the paint by numbers coloring books we all grew up with most people can’t draw a straight line but when they use a paint-by-number template they can quickly create a beautiful picture that looks very professional that’s what our ad template does for your marketing it can help you create marketing that will have your competition thinking that you’re a marketing professional by trade and finally we hope to learn the hidden secrets to building a lead producing revenue generating website we showed you why most websites fail to generate leads or make any money whatsoever and then we gave you our paint-by-number website template so you could forever avoid making those same costly mistakes we have provided you with all of these resources to help you instantly generate more revenue for your business but keep in mind that these tools are only a small fraction of the resources and world-class marketing information we have waiting for you in our e-learning marketing center we simply started with these because we know from working with our past coaching clients that these resources produce instant and immediate profits that’s required from you is to take these resources and actually use them if you will YouTube will see immediate revenue gains for you and your business so now that we’ve helped you create your million-dollar message help you design competition crushing marketing and help you build a market dominating website let’s help you take all of the new leads you now attracting and close them into actual sales and paying clients most business owners never know what to actually say to a prospect in order to close the sale I’ll bet this won’t surprise you but we just happen to have a template to help you do this we call it the compelling message template and it’s designed to provide you with a paint-by-number outline for writing the ultimate sales script sales letter cold call letter voicemail message or live in-person sales script that’s quite a template isn’t it we thought you might like this template master it and it will make you a fortune one thing though before we continue you might become confused as to how this template differs from the elevator pitch template at first glance they may appear to be very close in design that’s because they are and it’s critical to your success as a small business owner to understand why do you remember how we previously discussed the marketing equation interrupt engage educate an offer we also said that those four components must be used in all of your sales and marketing collateral going forward that’s because the marketing equation follows the exact same format as the human minds use this to make important decisions so naturally every template we use the ad and website templates the elevator template and now this compelling message template will follow the exact same format the difference between an elevator pitch and the compelling message template is subtly nature but dramatically different an outcome the elevator pitch is essentially there to help you market your business and create leads by arousing interest in potential prospects the compelling message template is designed to sell your product or service to those leads the elevator pitch helped you produce so in essence the elevator pitch is a marketing tool where is the compelling message template is a sales tool that’s the difference so let’s take a look at our wealth creating compelling message template and explain the 8-step format that works so well your prospects will be begging you to let them buy what you sell step number one says to begin with an attention-grabbing interrupting headline and if appropriate and engaging set up headline this means to always begin each type of communication with an all-important grabber this may be headline and sub headline in a letter or email or if that is an appropriate for your business then the grabber should be the first sentence or the first paragraph if you’re using radio the grabber must be the first thing your listeners here if you use local or cable TV it must be the first thing your viewers see and hear please remember that all of us today live in a media-saturated world we’re exposed to more than 3,000 marketing and sales messages every single day and most of us have conditioned ourselves to tune them right out it’s absolutely vital that you always open with an attention-grabbing hot button hitting opening that figuratively smacks your prospects across the face and all but forces them to pay attention to your message remember dr.

Smith our child psychologist he did this on his website with his headline that said are you sick and tired of the yelling screaming and belligerent addict of your child what a great opening headline and not just for his website that would be a terrific way to open a direct mail letter to targeted parents with these types of children it would be a compelling way to leave someone a message on their voicemail it would be a real grabber for a live sales presentation by your sales team it would even make for a hard to resist opening statement from a telemarketer and we know how much all of us love them but do you see what I mean that opening has you hooked it’s like driving past a bad accident you don’t want to look but you simply can’t resist a glance it’s too compelling that’s why you start every message with an attention-grabbing interrupting headline or opening statement if you don’t no one will bother to read the rest of your message no matter how well it is written step number two says to list the specific benefits and outcome they will receive remember that your prospects don’t care anything about you they don’t care what you have named your business or what you look like or that you’ve been in business for 35 years they don’t care about any of that they only care about finding the solution to the problem they have it’s really that simple this is where you very briefly explain your product or service and its benefits and features focus heavily on the benefits because ultimately that’s what prospects by never forget the old saying features tell benefits cell after you grab them with your opening statement or paragraph tell them how they will benefit if they keep reading or listening to your message let’s again revisit dr.

Smith’s website we just said his headline would make a great opening both verbally and in writing but a slightly revised version of his sub headline would make for a tremendously powerful benefit driven outcome imagine you have an out-of-control child and you open a letter one day that started out by saying are you sick and tired of the yelling screaming and belligerent attitude of your child the next thing you read said this how would you like to discover the secrets to controlling your child and instantly restore peace and quiet in your home think that parent might keep reading try to pry that letter from their hand right now you couldn’t stop them from reading the rest of that message even if you try are you starting to get the hang of this see how this template makes the a paint-by-numbers exercise step three says to state the reason they should purchase the product or service and why from you whatever you do don’t forget the last part of this step why from you remember that all prospects actually make to buying decisions when they purchase anything they first decide to buy the product or service and then they decide who they will buy it from this explains why so many business compete on price I first decided I’ll buy a new car by selecting the make and model I want and then go to only those dealerships that sell that make and model and choose the dealer who gives me the best deal the key word here is best deal not lowest price the single biggest mistake all small business owners make today is they blindly assume all of their prospects are only shopping for the lowest price and in most cases they’re absolutely right their prospects are indeed shopping for the lowest price simply because the businesses owner hasn’t given them any other reason to buy from them your prospects are not shopping for the lowest price they are shopping for the best deal that means they’re looking for the most value for the price they do pay you currently drive a hyundai accent GL it’s the lowest priced car available today if you don’t then I guess price wasn’t a deciding factor when you bought your car was it I’ll also bet you don’t eat at McDonald’s for every meal either it’s not priced we’re after its value it’s important for you to step back and ask yourself if your product or service is really any different from your competitors if it’s not you’re doomed to forever compete on price your job is a small business owner is to innovate your business so you offer more value than your competition does you must find a way to offer a much higher value proposition than anyone else in your industry remember our real estate agent with the killer elevator pitch targeted to sellers her value proposition was selling the prospects home in 29 days or less or the sellers don’t pay a commission no other real estate company offers the same guarantee so who would you list your home with see how this value proposition makes the prospects choice a total and complete no-brainer however in order to offer that guarantee our real estate agents broker innovated his business purchasing a marketing package that capitalized on the use of social media to position their properties in front of a global audience naturally the more people who see the homes you have for sale the more sales you will get after they tested this new system for six months and track their results they discovered they were selling ninety-two percent of their homes within 25 days they reasoned that by offering the 29 day guarantee they would easily triple their business and what few homes they didn’t get sold within the 29 days the additional expense incurred for selling those homes without a commission would be minuscule with compared with the additional revenue that guarantee would generate the 29 day guarantee gave them the winning value proposition among all real estate companies and allow them to totally dominate their market so first always look for ways to create additional value for your prospects and highlight that value in step 3 when using the compelling message template that establishes the reason why they should buy the product or service from you and you alone step number 4 says to inform them of a specific action you will take tell them exactly what you will do to assist them with their purchase will you offer them a complimentary assessment place the order for them send them a free report or provide them with access to a teleseminar a webinar or a live event perhaps you will give them a complimentary bottle of champagne for ordering at your restaurant or staying at your hotel or you might provide them with a free home cleaning after they purchased their first one never keep them guessing let them know right up front what you do to ensure they receive the benefits you promised and the features you will provide step number five says to inform them of the specific action they are to take if you don’t tell your prospects what to do they won’t do it plain and simple if you want them to download your free report then you must instruct them to do so and make it very obvious how they should go about doing just that remember dr.

Smith’s website notice his offer box as a compelling title for his free informational report for parents and immediately below that title it instructs his prospects and to their first name and their email address then at the bottom it says to sign up now this leaves no doubt whatsoever in the prospects mind what they need to do to get their hands on that valuable information it also explains why dr.

Smith’s new website converts more than seventy percent of all prospects requesting the report however in a sales situation you may want the prospect to buy right now by entering the credit card number and billing information then be sure you have a simple format set up that’s easy to access and simple for them to understand you may want them to call for immediate appointment or to schedule to speak to an advisor whatever you decide is the appropriate action step for them to take in your sales process that’s what you want to highlight in step number five step number six says to offer them a compelling incentive or bonus if appropriate everyone loves to feel like they’re getting a deal so if it’s appropriate go ahead and sweeten the pot however just a word of caution here I see internet marketers all the time that sell an online product for thirty nine dollars and then throw 50 bonuses on top of it until you the bonuses alone over five thousand dollars that immediately makes me question the true value of their original product they do this because their original offer simply doesn’t perform as they say it will and they’re hoping all of the additional stuff they throw in will convince you that you’re still receiving excellent value for your money and to prevent you from requesting a refund even though ninety-nine percent of all internet marketers follow the same tired process did you know that they still average fifty to seventy percent return on their initial product offering what am I trying to say is this all for your prospects a bonus that will truly add value to their lives and make sure it complements your original offer as often as possible for example if you own an oil change shop and you send them an offer to change their oil at their next appointment for 1995 then offer them a bonus discount if they agree to let you change their transmission oil at the same appointment instead of them paying the normal price of 7995 you will discount that service to 59 dot 95 if you sell men’s suits off of the mbona such as a free silk tie with every suit they purchase or fifty percent off all dress shirts dr.

Smith offers a free report which is seen as extremely valuable to his prospects but a compelling offer may be that for everyone who requests his report they will also receive a complimentary 30-minute consultation with the doctor himself now you may be asking yourself while the doctor would be willing to offer 30 minutes of his time for free probably because he knows from past experience that he closes eighty-five percent of all prospects he speaks to directly into his private coaching program the 30-minute consultation is simply a vital part of a sales process that results in increased revenue for is practice remember what we said earlier about value prospects by value not price so whenever appropriate offered incentive or bonus that continues to add more value to what you sell step 7 says to highlight how you will minimize or eliminate their risk when a prospect contemplates making a purchase they mentally go through a risk/reward analysis they compare the benefits they think they’ll receive with the potential risk they may incur if the product or service fails to deliver as advertised I see the vast majority of small business owners today offering a hundred percent money-back guarantees they think that is the ultimate risk reversal technique and by offering it that all is right with the world they couldn’t be more wrong please don’t misunderstand me if you sell a high dollar product or service then guaranteeing they will receive one hundred percent of their money back is indeed a powerful risk reversal technique but the majority of small business owners don’t sell high-ticket items if you sell something for under a hundred dollars the hassle involved in getting my money back is more important to the typical prospect and the return of their money so often in the past all of us have had a situation arise where we wanted our money back then we found out much to a horror that to qualify for that refund we were required to jump through an entire series of Hoops so to speak I remember several years ago I purchased a hewlett-packard computer it came with mail and rebate for two hundred dollars who doesn’t want two hundred dollars but in were to receive that money I had to send in the original sales receipt I had to circle it in pen not pencil the stock number the price I paid and the store locator number along with the special inventory print out which naturally the store forgot to give me at the initial purchase doesn’t it seem that most risk reversal techniques have the same type of fine print and their offers that’s why one hundred percent money-back guarantee has all but lost its appeal in today’s time star society the process required to get our money back just isn’t worth the time and hassle involve to do it same thing with various products I see advertised on TV the ads all say that if this product fails to perform as we advertised just bring it back and we’ll replace it I don’t want to bring it back I don’t want my money back I want the product to do what it’s supposed to do and if it doesn’t I don’t want to be the one who has to put forth all the effort to make things right my point here is to find a way to completely remove all risk to your prospect and do it in such a way that they view it as truly one hundred percent risk-free to them and every sense of the word let them know that not only is their money not at risk but also their time effort and energy one of the best risk reversals I’ve ever seen was a car dealer who advertised a total no hassle maintenance plan for the new vehicle purchases if at any time in the first five years of ownership the car has any mechanical trouble we will come to your home have the car towed to our dealership for repair bring you a loaner car equal to or better than your current model and bring the car back to you when the repairs are completed as the prospect my only requirement in all of this is to make one quick phone call now that’s a risk-free we offer so look at your own business and ask yourself how you can come up with something similar if something goes wrong with what you sell how can you completely eliminate any hassle on the part of your prospects can you go to their home to perform a repair or take them a replacement product if you provide a service can you offer a 14 day satisfaction guarantee where if they’re not satisfied they have 14 days to contact you and you will come back and perform the service until they are satisfied if you don’t know what would totally remove the from your prospects when they buy what you sell and just ask them believe me they’ll be happy to tell you and step 8 says to always add a ps2 the end of your letter or email however if your message is being delivered verbally this is saying to always summarize your key benefits at the end of your presentation there’s an old saying lasting her first thing remembered the last thing you always want your prospects to see or hear are the key benefits you will provide to them restate the most compelling part of your message and drive it home to your prospects follow these eight steps when delivering any form of message and that message will compel your prospects to take immediate action let me give you an actual example of this so you can see for yourself how powerful this format can be when you use it for your own business and let’s take what may be the single most difficult thing in the world to market to anyone these days and a health supplement there must be around a million or so of these on the market every two seconds you hear an ad for them on radio or TV they’re all over the internet and in every form of print media and yet by following our compelling message template watch how we can compel even the biggest health skeptic into trying our supplement let’s say your chiropractor offering premium vitamins to their database of prospects and patients step one of the template says to always begin with an attention-grabbing interrupting headline dear john i have seldom been so utterly impressed with a product for improving health and vitality that i felt compelled to recommend it wholeheartedly to my patients this headline grabs attention because it instantly arouses curiosity what could possibly have impressed this doctor so much that he’s writing me to make a personal recommendation step two says to tell them of the specific benefits of these supplements and the outcome they should expect if they use them over the last year I’ve been recommending state-of-the-art nutritional supplements to my patients that have had specific health related conditions it recently occurred to me that I’m doing a disservice to all my other patients who want to improve their general health these supplements represent a sign big breakthrough in my opinion why because typically vitamins including most you find in health food stores only have an absorbency rate of twenty percent that means eighty percent of the benefit is lost however the supplement 2000 line achieves a remarkable fifty to eighty five percent in addition they’re coated so they’re easy to take and have no bad taste notice how he gave a logical reason for making his recommendation without resorting to hype or promotion now let’s move to step three and give them the reason they should purchase the supplements and why they should get them from the doctor instead of a different doctor these supplements are available only through physician so you can’t buy them in a store which by the way i feel is ridiculous therefore i’ve gotten the folks at supplements 2000 to agree to let me offer them to all my patients in addition i wanted to make sure they were affordable to you so i’ve gotten the manufacturer to allow me to offer them to you at twenty-five percent off step 4 says to tell them the specific action the doctor will take based on the results i’ve experienced with other patients I have the utmost confidence that you will be thrilled with these supplements however just to be sure I insisted that the company unconditionally guarantee one hundred percent of your money back if you don’t feel noticeably more energetic and just plain healthier step 5 says to let them know the specific actions they will take encloses an order form for you to fill out and send back to us we will then order these for you so you get the full twenty five percent discount you will receive your order in about two weeks step six is to offer them a compelling incentive or value added bonus if applicable plus for the first 100 of our patients that place their order the company will throw in a $25 travel supplement pack for free step 7 is to do everything you can to minimize or preferably eliminate all risk to the prospects even though the company has agreed to unconditionally guarantee you a complete and total refund if you’re unhappy for any reason I don’t want you inconvenienced in any way if these don’t work for you as I indicated just call my receptionist Debbie and let her know you weren’t impressed and will issue you a full refund ourselves so you don’t have to hassle with the manufacturer will simply issue you an immediate credit to your account let me take this time to share with you how much I value your business and hope my discovery can help you and your family live a healthier life to your health dr.

Align:start Raymond Johnson step 8 is to always end a letter like this with a formal PS that highlights the benefits you offer PS the incredible thing about these supplements is the fact that there’s so much more effective and yet cost less than the premium supplements you find at the health food store pretty powerful isn’t it please remember that this template is designed to compel a prospect to actually purchase your product or service it’s a selling tool not a marketing tool so follow it whenever you want to sell a prospect your product or service but you now have a paint-by-numbers template to guide you each and every time you need to create any type of sales message and you’ll do so with more confidence and certainty and maybe best of all this will position you light years ahead of your competition we created the e-learning marketing system to give you and your business the competitive edge all small business owners need in today’s media saturated world so what are you waiting for start designing your own compelling sales letter with the help of the compelling message template thanks to the e-learning Marketing System we’ve taken the guesswork out of the equation when it comes to creating effective sales and marketing and giving you the ability to not only create your own marketing quickly but to create marketing that will crush your competition and make your business the obvious choice when it comes to buying what you sell use the vast array of tools templates and resources we have here for you you’ll explode your revenue and profits and build a world-class business as you are witnessing through this mini video series we have everything on this site you will ever need as a small business owner and it’s as easy to use as point and click and this is just scratching the surface for what we have in store for you our next mini video we’ll continue to follow the same format it will feature another specifics designed to make you money and grow your business will walk you through it step by step so you not only know where the information is on this site but so you know exactly how to apply it so it works and makes you money in the process so until next time here’s to your success

Originally posted 2018-01-22 22:55:19.

50 Ways to Start Your Own Business and Operate Completely Online

Posted by Dr. Karl Ruegg on

The internet has paved the way for people to conduct businesses completely online. What’s interesting is that even if it may seem that all ideas have already been tried and tested in recent years, it’s never too late to start a business online and even go head-to-head with older businesses. With the right idea, proper implementation and enough hard work, you can become an online business owner even without a huge capital.

Start a Website

The simplest and cheapest way to start an online biz is through a website. Plus, you can set-up a website as quickly as under an hour with this free training and get the support and training you need to start making money from it. The secret of a successful online business is to focus on your strength, so depending on your skills, here are some types of websites you could build:

1) Travel blog – Those who love to travel can blog about their adventures and earn money through several channels. Aside from displaying ads, travel bloggers can also earn through sponsorships. The most successful travel bloggers no longer pay for most of their trips – they are invited by hotels or resorts, and given two-way tickets, accommodation, food and other freebies in exchange for writing their experience on the blog.

2) Photography site – If you don’t have a knack for words, but can take a stunning picture any time, you can have a future with a photography site. Focus on something you love. Take for example Japanese miniature maker Tatsuya Tanaka and his impressive works of art on http://miniature-calendar.com/. Don’t forget to join Instagram and feature some of your photographs there too – it’s quicker to make your posts viral through social media.

3) Review site – For true blue consumers who love buying stuff and reviewing them online, it’s about time you stop doing it for free on Amazon. By using your blog as a review site, not only will you get a chance for brands to send products directly to you, you’ll also never run out of topics to write. You have two ways to earn from a review site – affiliate marketing commissions or direct payment (ideal when your blog has a lot more following).

The cool thing about affiliate marketing is that you only need to post the link of the product you’re promoting and you can earn from anything your readers buy right after clicking that link. Yes, even if they bought a different product, or even if they bought something 3 days after clicking through your link.

4) Info Site – An info site, or niche site, talks about a very specific subject. For example, an espresso machine info site will review every new model that comes out in the market. Other topics may include tips for the perfect cup, cleaning techniques, accessories and more. Earnings from these types of sites may come from ads (like Google AdSense), affiliate commissions, or private ad networks. You can keep it small to below 20 pages, or grow it out into an authority site.

5) News Site – The best thing about news sites is that you can choose the topics you want to focus on. If you’re a movie fan, you can skip all the serious news and discuss only entertainment, film, and other relevant news. Fan of Apple products? You can write about nothing else but iPhones, iMacs, iPads and other Apple news. You don’t need to be a journalist to do this, as long as you stick with the facts.

6) Coupon and Group-buying sites – If you can’t commit to crafting long posts and photos regularly, a coupon site or group-buying site like Groupon offers a simpler business model. By setting up these kinds of sites, you offer people with discounts, deals, and group-buying vouchers. It’s a win-win: you develop a successful site, while people get to save money from deals you publish.

7) Job boards – While the initial set-up may be more complicated than ordinary blogs, a job board can bring in multiple sources of income. You may ask payments from job posters, plaster ads throughout the site, or even sell ad slots. The benefit of job boards is that owners don’t have to think about updating its content, since job posters will do this for you.

8) Podcasting Sites – If you’ve always dreamt of having your own radio show, a podcasting site can be the solution you’ve been waiting for. Like Steli Efti and Hiten Shah’s podcasting site “The Startup Chat” that discusses business and startup concerns, you still need to be an expert in something for your podcast site to work and have followers. However, once you do earn enough followers, only then will you get to try out several monetization options suitable for podcasting sites.

9) Video Sites – Videos are preferred by people because they’re easier to digest, even if you watch them continuously at hours on end. And since videos are perfect for entertainment, just as they are for teaching, you can build a video site with the content you prefer.

10) Forums or other types of online community – One of the easiest ways to produce user-generated content is to build a site that can serve as people’s hangout. Encourage them to spend as much time on the site by adding sub-categories and assigning special roles to members. There can be multiple income streams on online communities, but it depends largely on the size of your community.

11) Auction sites – Here’s one type of marketplace that doesn’t require you to sell anything. Auction sites like eBay and Facebook marketplace host users who either buy or sell items from the site. Your auction site can be as specific as “Siamese cat accessories” or as general as “cat accessories.” It’s entirely up to you. But you’ll be able to earn either through commissions with every sale, membership fees of users, or ads.

Start an eCommerce Store

Traditionalists who are on the fence of going through with an online business should take the ecommerce route. Because ecommerce is more like a brick-and-mortar business that operates with goods or services as product, starting a product-backed online biz wouldn’t be such a huge leap.  

If you want to get started in ecommerce, look no further than Proven Amazon Course. Jim Cockrum will teach you how to leverage the power of Amazon to build a six figure ecommerce business from the comfort of your own home.

If you’re looking for ideas, here are common ecommerce stores you could check out:

12) Craft store – You don’t need a production plant, or a ton of employees to operate a craft store. You can join art-loving communities like Etsy and ArtFire, where you can open up an online store there and sell handmade items, such as beaded jewelry, crocheted blankets, or anything your mind can create. Building a craft store has low startup cost, which makes it highly attractive to work-at-home entrepreneurs.

13) Branded merchandise (white label products) – Look no further than the store of National Geographic or your favorite online magazine to see how white labeling and branding makes a whole lot of difference when it comes to selling products. Because you can get readily-produced items and simply add your branding to products you choose, this technique works well for websites and online brands with an active following. You won’t have to spend money on equipment or extra labor required in product manufacturing, since technically, a third-party company will handle it for you.

14) T-shirts – The t-shirt biz will continue to be one of the most stable markets online. It’s a simple business concept, since you can double your capital regardless of how popular your brand is or not. You have numerous options on how to start a t-shirt company. If you have the talent for the design, you can join print-on-demand sites and wait for people to order a shirt from your catalog. If your goal is to double your capital as quickly as possible, you can be a white label provider by ordering plain shirts on bulk and marketing your products for other companies to add their branding onto.

15) Food – You don’t have to hold copyright over a specific type of food to get in on the food business online. But you can be a bit creative and find a way to enter the market. For example, target bakers and offer a monthly subscription box of the most “hard-to-find baking ingredients” or “cookie dough month.” This idea can even extend to drinks (alcoholic or not), preserves, snacks, or other pantry staples like “coffee.”

16) Affiliate marketing – If you don’t want to deal with inventory, one way to join the ecommerce industry is through affiliate marketing. In this business model, your job is only to promote other products you believe in. You can even do this without a website (stick with social media or perform e-mail marketing), whichever way you feel comfortable. To earn from affiliate marketing, you’ll need to setup an affiliate account from platforms like Amazon and Commission Junction (among others), where you’ll be collecting commissions based off customers you’ve sent their way.

17) Drop shipping – Like affiliate marketing wherein your business model doesn’t involve producing your own products, drop shipping can also be a cost-effective online business. The main difference of affiliate marketing and drop shipping is that you communicate directly with “dropshippers” and has a bit of control over pricing. To start a drop shipping store, you’ll have to choose a niche, find products to sell, check availability of dropshippers in that specific niche, and open an online shop selling products. In this scenario, you don’t have a warehouse for storage or even the products on hand. Instead, you forward a customer’s order to the dropshipper and they will take care of packaging, handling, and shipping the product for you.

18) Monthly Subscription Services – Crate boxes are heaven-sent for consumers who want shopping easy and stress-free, particularly for basic needs such as shaving or coffee. Dollar Shave Club and Misto Box are great examples of crate boxes. This type of packaged product even works with items that doesn’t necessarily fall under “basic needs,” such as movie memorabilia (lootcrate.com), food from all over the world (trytheworld.com), or the popular professional makeup/beauty kit… ). Because they’re subscription-based and often paid up front, there is less risks involved in starting this kind of business. However, you do need a good following for people to subscribe to what you’re offering.

19) Go for trendy – The problem with product-based ecommerce stores is that consumers spend according to various factors such as season, need, budget, and more. If you’re worried about these factors and want to offer something that’s guaranteed to sell, be on the lookout for trendy items and only offer those on your store. The advantage of this route is you’ll always be on-trend and selling the item like hotcakes during its peak. On the flip side though, it can be hard to determine what product sells way ahead everyone else. Plus, the risks of selling trendy items are higher compared to regular products that may be on-demand for a given period throughout a calendar year.

20) Customized Products – A store that gives its customers plenty of customization control over the items they wish to buy is always a great marketing pitch no matter the type of product you’re selling. It can be as simple as options for color or material, or as personalized as adding your own print, choosing your own style, or other advanced customization.

Provide a Service

Globalization has given entrepreneurs a cost-effective way of connecting with clients from all around the world. And since a service provider can perform his/her job even located from almost anywhere, he/she can build a service-based company and conduct business even with just a single employee.

You can be the boss and employee of your company. But the coolest thing about trying to expand your home-based company is that the overhead costs would still be lower than traditional companies.

Not sure if your skill set can build an entire company? Here are the most in-demand services that you can provide even when on-the-go:

21) SEO consultant – Many entrepreneurs and small companies that conduct their business online will need help with SEO (search engine optimization) at some point. Whether it’s for developing a long-term SEO campaign or just quick help with setting up Google Analytics, SEO skills are one of the most sought-after services online because any business benefits from a well-ranked website.

22) PPC expert – PPC ads are the most effective type of advertising online, but it can be tricky to understand the ins and outs of pay-per-click advertising. To ensure businesses and entrepreneurs don’t waste money; PPC experts help them “buy visitors” to their websites via PPC effectively.

23) Business coach – As a business coach, your goal is to help build or improve the profit of a company. It doesn’t matter if the business is a startup or established one. Your job is to assess competition, evaluate business operations, and find opportunities to earn more money or keep up with demand. Of course, extensive business experience is needed, so you can perform the work remotely.

24) Virtual assistant services – A virtual assistant (VA) is a modern-day secretary who performs mostly online-based tasks, such as checking e-mails, scheduling meetings, and performing a wide range of day-to-day tasks involved in the operations of a client’s business. The responsibilities and job requirements of a VA varies depending on the needs of a client.

25) Content marketing – Any kind of website requires a sufficient amount of content to build inbound traffic organically. As a content marketer, you’ll lead a group of writers in crafting engaging and relevant content for a site. This job requires advanced internet marketing knowledge and SEO skills.

26) Web design services – Probably one of the oldest type of service sought by clients online, web design continues to be an in-demand service since entrepreneurs and companies (both small and huge) still build websites to this day. Putting up a web design company may seem futile due to the number of web design services available online, but if you got the skills and can bring something new to the table, it will be easy for you to compete with existing web design companies.

27) Tech support – Online companies are able to conduct business over the internet, but if technical problems occur, one common issue is that these companies do not have in-house IT support. If you have the skills to provide tech support services remotely, whether as on-call basis or full-time, you’re in the best field since home-based tech support has amazing outlook in the next 5 years.

28) Social media consultancy – Social media has been proven a cost-effective marketing technique for any kind of businesses. A company that has no online presence would hire social media experts to create a customized marketing plan. It’s much cheaper to hire a social media guy or team than for companies to make mistakes in implementing social media strategy, so if you’re pretty savvy with social media and mastered the best tactics for maximum online exposure, take advantage of your skills and offer them to any individual or company that would bite.

29) App development – Apps have taken the world by storm and it’s not stopping anytime soon. As an app developer, you’ll cater to both individuals and companies getting into the app world. Coding skills is definitely one of the most in-demand skills today, so if you’ve been making apps for a while now, you can always start your own app development company from the comforts of your own home.

30) Video Editing Services – Video is the content of the future and it is expected to fill up about 90% of internet traffic by 2019. If you tinker with Adobe Premiere, Avid or Final Cut and consider yourself an expert in video editing, this business can become very lucrative if you target the right market. If you have no idea where to start, check out Wipster.

31) Bookkeeping – Online companies mostly survive with only a handful of employees. To ensure these businesses keep legalities checked and taxes paid appropriately, professionals like bookkeepers or accountants ensure the company’s cash flow is well documented. If you’re a certified bookkeeper with experience, you can balance books from home using accounting software like Quickbooks, Xero or Sole Trader.

32) HR services – One of the most amazing things with globalization is that even office-based tasks like job interviews can now be done remotely. As such, those with extensive experience in human resources could open up shop online and find third-party companies the right employees. Providing HR services can go beyond employment… and extend to other tasks such as developing talent programs or updating employment policies based on current laws.

33) Lead generation – Finding leads can be frustrating or confusing to many new online entrepreneurs or companies. It’s a special kind of skill that only experts in internet marketing or SEO can provide. The cool thing about lead generation is that the job is often localized, which means there will be fewer competition if you’re interested in opening a lead generation company. Plus, you can still conduct business completely online.

34) Customer Support Services – Companies that rely on paying customers shouldn’t just focus on getting new leads; they should also maintain these leads by taking care of their customers. An effective customer support program can do this for any company, especially online businesses with only a few employees. The program can involve traditional inbound/outbound phone support, or other methods like online chat, HelpDesk, e-mail and more.

35) Photo Editing – If you’re running a serious business, having a go-to person perform photo editing or manipulation can do wonders for your website, social media, or overall online presence. Those who have an eye for details will surely succeed in this field. Of course, you’ll need advanced skills in Adobe Photoshop, GIMP or other similar photo editing software, too! Setting up a photo editing business online is easy, since you only have to offer a list of services, prove your worth, and let the reviews of past clients do the talking.

36) Content Writing – Content will never fade away, no matter how much videos, photos, infographics and other types of media become popular. Whether a business relies on blog posts, product descriptions, daily news clips, ebooks, or other types of content, you’ll never run out of clients in need of stuff to publish on their websites. Writing isn’t easy, so you should have extensive writing experience and knowledge of keywords, LSI, and writing for the web.

37) Translation Services – If you can write or speak two or more languages with 100% accuracy, then you can offer translation services as your online business. The market for translators extends across different industries from publishing to IT, education, web development, and more. As long as there are clients looking for experts in a local dialect or foreign language that you know, your translation company will flourish even if you’re conducting the entire business from home.

38) Transcription – Transcribing documents may seem easy, but when you try it once, you’ll know that the precision, accuracy and speed involved in transcription can’t be done by just anyone. And if you have special transcribing skills with the ability to listen to any accent or language with ease, you can turn your talent into a full-blown company.

39) Language tutorial – If you’re good at teaching and are proficient in any foreign language, starting up a language tutorial business is definitely a natural progression from tutoring. English remains the most popular language, especially from students in Asian countries, but other languages like Russian, Japanese, Arabic, Spanish, German, and Chinese also have plenty of demand. Plus, you can start this business with just a couple of computers with microphone, headset, and a quiet space.

40) Life Coaching – Coaching people with their business, jobs, schooling, relationships, and other aspects of their lives can be good money for the right people. If you’re naturally helpful, wise beyond your years, and have the ability to see things outside the box, you can turn your side gig into a working company once you’ve taken in more than two clients at a time. You’d have to perform plenty of research with a life coaching business, but the rewards of helping people reach their goals can be absolutely satisfying.

41) Research – You’d be amazed at the amount of jobs available for researchers these days. Ironically, in the modern world where search engines have become advanced, the need for researchers remains as more information is uploaded online on a day-to-day basis. You can even start a research company that specializes in super-specific categories, such as collectibles (searching for antique dolls, etc.), go for consumer research, or develop your own niche in the research field.

42) Travel Agency – Building a travel-related business online depends largely on your interests and effort you’re willing to put in. For instance, if you’re excellent at creating travel itineraries with budget and customized recommendations, you can make a killing as an itinerary planner. If you worked as a travel agent for years and you wish to expand your career, you can also open up a full-scale travel agency from home, but this would entail more capital, equipment and effort.

43) Blog/Website Management – Managing and keeping a website updated can be a huge task, even for professional bloggers or small companies with a growing website portfolio. If you’re an expert in WordPress and other CMS platforms, online marketing, advanced on-page SEO, and daily tasks of publishing content and other media, you can be a website manager for other people. If you’re a web content writer already offering your writing services, you can bundle your service to include blog management as well. In some cases, like in an online store, you might need to update product information or process orders as well.

44) Graphics Design – If your creative skills go beyond photo editing, and you can easily create a poster, marketing banner, advertising material, infographic, logo, and other types of graphics, you’ll find a huge market in need of up-to-date visuals for their websites. The coolest thing about setting up a graphics design company is that you can start without any other staff member and expand your business by just relying on your own skills.

45) PR Agency – Who would have thought that an industry known for networking with professional contacts face-to-face can now be conducted remotely? If you have experience with helping businesses grow through tried-and-tested techniques involving media and public relations, you should build a PR agency and operate it online. It’s a competitive business, but if you choose to market your public relations services to a specific industry, a breakthrough in the field is still a possibility.

Find a Specialty

Here are 5 more business ideas that you might be interested in:

46) Online Courses – If you’re an expert at something you think people would want to read, watch, or listen to, you could build a business around this expertise by writing a book, producing videos, or recording podcasts. As long as you have valuable information that many will be willing to pay for, selling online courses or subscriptions can be lucrative to the right person.

47) Forex Trading – The stock market is open to anyone with internet access, so you don’t need to hire a broker to play the stock market. Because of this, people have turned Forex trading into a lucrative business. It does require tons of experience, trading knowledge, and practice, but if you’re confident with your trading skills, this business may be the right choice for you.

48) SaaS (Software as a Service) – SaaS is any online program that is designed to solve a problem of an individual or company. The users often pay subscription fees (either monthly or yearly) in order to continue using the online tool. A great example of this is Dropbox, so if you have an idea of a one-of-a-kind SaaS business, turn it into a reality and join the competitive SaaS community.

49) Flipping Websites – If you’ve ever heard of house flipping in real estate before, this concept has been adapted into websites. It means that you can buy a domain name, create a website, improve it, rank it, and promote it for traffic, then sell the website for profit. This business involves a lot of work, but if you’re up for the challenge and you have skills in web development, graphics design, and writing, you’ve got flipping websites in the bag.

50) 3D printing Services – 3D printing is one of the hottest trends today, so it’s understandable why you should check it out if you’re interested in building an online business from scratch. Of course, this business would require you to purchase expensive 3D printers, but since virtually no ordinary person will have a 3D printer at home, your business can produce 3D blueprints, prototypes, documents, and other projects that no other company can.

The Bottom Line

Starting an online business is easy, but deciding what kind of business to invest in is hard. If you’re planning to set up a business from the comforts of your own home, but want to make sure you’ve checked out every idea available before diving in head first, this list will help you discover what kinds of businesses are already out there online and hopefully guide you to the right kind of online business that’s perfect for your situation, interest, or skills set.

Please Give Us a Share

If you found this article useful and you know of someone who is looking for a work at home job, please do us a favor and help us spread the word!

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https://ivetriedthat.com/2018/01/31/50-ways-to-start-an-online-business/

Can you make your own company logo?

Posted by Dr. Karl Ruegg on

When your business comes to that phase where it has to look professional, but you don’t really have a ton of cash flow yet to hire designers and webmasters to work with you, it can get a bit tricky. Either you end up spending a lot of time trying to understand how to do all these things such as building your brand image or managing your accounting, or you start paying for services that can really impact your bottom line.

What if you could have your cake and eat it too? When it comes to designing a pretty logo that looks the part, Wix has just what you need. After enabling people to build a beautiful website in just a few clicks, the company takes it a step further with this brand new tool that helps you create and customize your brand logo.

Click on that link to access Wix’s Logo Maker tool. If you don’t have an account with Wix yet, you can register easily with your social media account. The Wix Logo Maker is really easy and straightforward to use. You will need to enter a few details first, for the algorithm to suggest some adequate logos.

From start to finish, it can take as little as 10 minutes! And then once you are prompted with a choice of logo options, you can customize them even more.

To get started, you need to enter the following

  • The name of your business or corporation

  • A tagline if you would like to have it featured on the logo

  • Your business’ niche or industry, in order to see some relevant logo designs

All these details are then being analyzed in order to design a beautiful logo for you in a matter of minutes.

Dozens of options are available for you to use wherever you please. You can design your new business cards, put it on your website or create some amazing letterhead paper to impress your clients. You have the right to use the Wix Logo Maker designs for commercial use without having to write an attribution for the copyright by the side of the logo. That is a big plus. Some companies offer free business cards, but having written at the back “printed courtesy of such and such dot com” doesn’t really make you look professional.

Now that you have picked your first logo draft, you can customize it to make it look exactly like your brand. For example, it is very important that the colors match exactly that of your website and other merchandise. You can either ask your webmaster which color code they have been using to design your logo, or if you have been creating your website yourself, it is also pretty easy to get into the source code and find which colors are going to be needed for your logo.

So pick the logo you like best in terms of graphics and shape, and then let’s customize it to fit perfectly with your brand and expectations.

You can use custom fonts with the Wix Logo Maker, to make your brand name and tagline pop. Once again, you should be using the same kind of fonts you are already using, or be prepared to adapt the rest of your visuals to use your logo with them. Just like the first impression you make when you meet someone in person, your website, business cards and other written material are the first impression your brand makes on a potential customer. You really want to look your very best!

So pick the font you like the best to represent your brand. You need to be able to read it clearly, although sometimes taglines have a more playful font. You don’t want any confusion in regards to the products or services you are selling, or with any competitor!

You can also use the Wix Logo Maker to change your logo icon, selecting from a list of preset icons. You can search by keywords, and change the icon’s color, transparency, and so on. The Wix Logo Maker allows you to add frames to the logo, and your own set of colors.

WIth Wix Logo Maker, you are able to design a professional looking logo without needing any graphic design skills. This is a super useful tool if you want to step up your business game without having to spend a fortune on branding. And for most businesses, this isn’t needed. All you need is a nice, clear, appealing logo, and then your product or service will do the rest.

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Can you make your own company logo?

 

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