How Great Leaders Inspire Action – TED Talk Why?

Posted by Dr. Karl Ruegg on 2018-04-16

Simon Sinek presents a simple but powerful model for how leaders inspire action, starting with a golden circle and the question “Why?”

His examples include Apple, Martin Luther King, and the Wright brothers — and as a counterpoint Tivo, which (until a recent court victory that tripled its stock price) appeared to be struggling.

 


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